Recent findings of the British Noras study have revealed that “76% - of UK based online job seekers would relocate overseas to improve their career prospects and would also be prepared to take a course or train to find a new role. (…) Interestingly, the most likely job seekers to relocate overseas are Directors or Senior Managers, who constitute nearly one fifth of the total number prepared to relocate. In contrast, those who are prepared to take a course or train to improve their career prospects are more likely to hold more junior positions, constituting 37% of this category.”

Well, that’s good news for international companies who recruit talent from abroad.

Another survey, the E-Recruitment research made by Personnel Today, states that current recruitment budgets - even though in decrease - were rather spent on web-based methods than on traditional media such as press or headhunters for example. The survey had been carried out among more than 400 HR and board level directors.

Apart from that, “online methods proved far more popular. Two-thirds (66%) of HR professionals surveyed said the jobs section of their own company websites were used as a recruitment tool for most jobs, while 22% used this to promote some jobs, with just 12% never using this method. Online jobs boards such as totaljobs.com were also popular, used by a third of respondents (32%) for most jobs, and by 42% for some.”

However, Web 2.0 services such as social networking sites, blogs, Twitter & Co. are not yet in strong use to find candidates but their usage is likely to increase over the next two years.

Conclusion: the internet recruitment industry will continue to grow and benefits from the economic crisis. I wonder whether this trend is going to be confirmed once everything is back to normal.

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I’m back from a one-week holiday on Brittany’s north coast. The weather was great, we had temperatures like in August and it was sunny all along! And I must say that it is good - from time to time - to spend some days without the Internet. Maybe I will post a few pictures over the next posts.

So it will be light posting today and I would like to draw your attention to a current position to fill: I have posted the job ad for an Internet Marketing Specialist to my job board.

Feel free to send it to your contacts and to tweet it aloud.

Have a great week!

Ah, I knew it: banner advertising on the Internet is neiter out-of-date nor inefficient. According to emarketer, that conducted a six-month research in the US among more than 1,500 users,

• 31 per cent actually clicked on the display ad (which is in itself a very strong figure)
• 27 per cent made a search on search engines in order to find out more about the advertising company
• 21 per cent typed the URL indicated in the banner into the address bar of their browsers
• 9 per cent made some profound research by investigating social networks, forum discussion, etc.
• 13 per cent did not react at all or had not perceived the commercial.

So, these are good news for savvy employer branding and HR communication campaigns! Even if the data has been collected in the USA exclusively and has been financed by an SEO and SEM specialst, the results speak for themselves and are relevant - to a more or less big extent - for other countries.

A more detailed report and some discussion can be fiound here.

I met Don Ramer in person three years ago, when I had held a presentation on international online recruitment on the ONREC conference in London. During the show, we discussed business-related matters as well as ideas about world peace! And this is exactly what I like in Don’s attitude: he has a very strong, customer- and business-focused approach to the industry (the development of Arbita in the past 3 years is just amazing and very intelligently crafted) while he is demonstrating human and philosophical ethics towards his company, clients, employees and life in general.

So I very much enjoyed yesterday’s telephone conversation with him where we caught up about last year’s events on both sides. For example, Arbita have launched a free version of their multiple posting software OnePost, thanks to which, customers and not(-yet) customers can publish their roles on selected job boards.

Apart from that, ATS is explored more thoroughly, SEO and SEM consultants recommend online HR strategies, there is a recruiter education workshop service and so on.

Another very interesting aspect is that Arbita also relies on consultants outside the company thanks to the so-called Advisory Board providing their customers with professional advice to a max.

I am always amazed to see how online recruitment evolves in the United States because I think they are really setting the standards (and the pace!) in the field. After the call I felt that European job sites and online HR in general still have a lot to learn. I think that the most important thing is to have a vision and to pursue a strategy that is customer- and performance focused.

I recently met David Beaurepaire from jobingenieur.com when he held his presentation at Aktor Interactive’s in Rillieux La Pape (Lyon).

This young job board (the site has been actively launched in May 2008) displays a very industrious attitude and keeps on developing. Only a few weeks ago, the social network platform for engineers, réseau-ingénieurs, has gone online.

Apart from that, David said that most of the visitors landed directly on job offers on the site thanks to their good Google indexation and Google AdWords. Pricing varies from 300,00 Euros for one job posting to a pay-per-application model.

I think the site is worth a try, and I will be very happy to provide you with more information and interesting initial offers. Please don’t hesitate to contact me.